Light Up Kelowna

Light Up Kelowna is a dynamic, community-centered project that uses interactive art to spark conversation and raise social awareness. Developed as my capstone project for the Bachelor of Media Studies program, this initiative blends design, storytelling, and public engagement to bring light—both literal and metaphorical—into shared spaces. I’ve led the creation of a cohesive brand identity, produced targeted marketing materials, and crafted digital content that invites the public to connect, participate, and reflect.